Dear Mr. Andrus,
Recent media reports have created the incorrect impression that Progressive pulled advertising in response to specific comments made on The Glenn Beck Show, but that is not the case. The fact is that we did not intentionally place any of our advertising on the show, so when we learned that our ad had aired, we corrected the error.
Our goal is to reach a broad range of drivers to make them aware of our products and services. We value feedback on our advertising strategy, but because auto insurance is a very competitive business, we don’t discuss everything that goes into our ad placement decisions. We’d like to thank you for taking the time to express your opinion.
Sincerely,
Mary O.
Progressive Internet Representative
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